Twitter. Just When You Think The World Can’t Get Any Crazier!

A Twitter Ad Agency? Twitter Awards?

It’s a rare day when I wake up and DON’T hear something surprising and new. Things are changing SO fast nowadays that even if you think you sort of get it when you go to bed, you wake up the next day and everything has changed. The exponential growth of Twitter thing is just one example.

I knew when I wrote Chapter 5 in Step Into The Spotlight! about publicity that it would be out of date before the ink dries, which is why I cut out 3/4 of the chapter and focused only on fundamentals, ideas, not the tactics ’cause they’re changing by the second. You gotta hear how Carri Bugbee of Big Deal PR has used Twitter to get noticed. Considering how noisy the world has become that’s no mean feat. We can all learn a lot from this chick. She’s even won a — get this– Shorty Award (the very existence of such an award baffles the mind) for her work on Twitter! Check out her Ad Age interview here. The Twitter Ad Agency idea is brilliant! Many of us have no clue how to use twitter effectively. And it’s worth learning, until–tomorrow morning when something new shakes up our world again. Don’t you sometimes wish you could sit on a porch swing and shuck peas?

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1 Comment(s)

  1. Ever wonder why no one’s calling and then find out your phone has been off the hook for days?

    Thanks to Carrie Bugbee who pointed out that my blog wasn’t accepting comments. Here’s what she sent:

    “I tried to post a comment to your blog about the Ad Age video, but got the message that comments were closed. If you want to post it, here it is:

    Thanks for posting about the video. I agree, all this will be passé shortly. The world of Internet marketing moves very fast. In fact it’s mighty hard for the publishing world to keep up with the Interwebz.

    To that point, I try to stay ahead of the curve with all social media/networking platforms and strategies – not just Twitter. In that case, the Ad Age piece was slightly off. I don’t aim to JUST do Twitter marketing. But I guess it sounded sexy, so they went with it. I can’t complain. :-)

    @CarriBugbee

    tsufit | Apr 17, 2009 | Reply

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