Using Stories to Sell Stuff »
By tsufit on Jan 17, 2010 in Advertising, Branding, Celebrity, Creativity, Entrepreneurship, Influence, Marketing, Persuasion, Positioning, Sales, story, Storytelling, Uncategorized, Why We Buy | 1 Comment
Reading an old Dan Kennedy book (purchased for 50 cents from my local library. Short story long? It was falling apart so I asked them to tape it. They said they’re going to chuck it when I returned it, so I gave coughed up 50 big ones (little ones), they stamped it “Discarded” and now [...]
