By tsufit on Jan 2, 2012 in Communication, Communication Skills, Communications, Communications Skills, Humor, Humour, Presentation Skills, Presentations, Presentations Skills, Public Speaking, Public Speaking Tips, Speaking Skills, Speech, Speeches, Uncategorized | Leave a comment
We’ve all heard the airlines safety rap. But not like this. or this… Share and Enjoy:
By tsufit on Dec 10, 2011 in Branding, Communication, Communication Skills, Communications, Communications Skills, Entrepreneurship, experts, Fans, Fees, Gurus, Influence, leadership, Marketing, Media, Motivation, P.R., Personal Branding, Positioning, Presentation Skills, Presentations, Presentations Skills, Price, Pricing, Promotion, Publicity, Speaking Skills, Speech, Success, Uncategorized, Visibility | Leave a comment
Click above for free video training. [Will disappear soon!] P.S. Register HERE for free teleseminar on Tuesday Dec 13, 2011 at 8pm. Share and Enjoy:
By tsufit on Nov 25, 2011 in Advertising, Influence, Persuasion, Politics, Presentation Skills, Presentations, Presentations Skills, TV | Leave a comment
This ad ran once, almost 50 years ago in 1964 (and 3 more times on the news) and it affected the result of the US presidential election. As students of the art and science of influence, we have to ask ourselves, how far is too far in pursuit of the results we seek? Sold on [...]
By tsufit on Nov 21, 2011 in About the Author, Advertising, Behavioral Economics, Behavioural Economics, Commercials, Communication, Communication Skills, Communications, Copywriting, Influence, Presentation Skills, Presentations, Public Speaking, Public Speaking Tips, Speaking, Speaking Skills, Speech, Speeches, Uncategorized | Leave a comment
The Power of Presumption My daughter is supposed to read this book, Sold on Language, for her Anthro class, but I grabbed it and I’m on page 128. These 2 eggheads from University of Whatever make some really good points about marketing & advertising language. Like how you can slip under your prospects’ radar by [...]
By tsufit on Oct 1, 2011 in Coaching, Communication Skills, Communications, Communications Skills, Marketing, Media, P.R., Presentation Skills, Presentations, Presentations Skills, Public Speaking, Public Speaking Tips, Publicity, Uncategorized | Comments Off
Want to get seen & get heard in the media? Saw this wonderful post by Susan Harrow on Felicia Slattery’s blog (lots of great stuff on Felicia’s blog!) and asked Susan for permission to reprint it here for you. So, drum roll please… Today, we have author & top media coach Susan Harrow as a [...]
By tsufit on Aug 7, 2011 in Communication, Communication Skills, Communications, Communications Skills, Copywriting, Entrepreneurship, Influence, internet marketing, Marketing, Personal Branding, Persuasion, Positioning, Presentation Skills, Promotion, Uncategorized | Comments Off
Ran into copywriter extraordinaire Michele PW for the 3rd time recently and found myself once again complimenting her on her powerful business card. So many business cards are SO lame. (I’d love to show you some as examples but don’t want to make anyone feel bad.) A business card can be the little piece of [...]
By tsufit on May 10, 2011 in book review, Book Reviews, Books, Communication, Communication Skills, Communications, Communications Skills, Influence, Luxury Pricing, Marketing, Persuasion, Presentation Skills, Presentations, Presentations Skills, Price, Price Elasticity, Prices, Pricing, Uncategorized, Why We Buy | Comments Off
A guy plays a violin outside a Washington DC subway for 45 minutes. Few people notice or stop to listen. Most rush off to work. He collects a few bucks. A couple of days earlier, the same violinist, world famous Joshua Bell, played the same 3.5 million dollar violin in a concert hall where attendees [...]
By tsufit on Apr 7, 2011 in Authenticiy, Branding, Celebrity, Communication, Communication Skills, Communications, Communications Skills, Contests, Entrepreneurship, Fans, Marketing, Media, music, Personal Branding, Presentation Skills, Presentations, Rant, Reality TV, TV, Uncategorized, Why We Buy | Comments Off
OK, enough is enough. Listen I love JLo as much as the next person. She’s adorable actually, but tonight was too much. And Randy? Why is he still on this show? Ranting about how they’re “angry” that one of the most boring contestants Idol has ever seen got voted out. Pia Whatever Her Name Is [...]
By tsufit on Mar 31, 2011 in Communication, Communication Skills, Communications, Communications Skills, Entrepreneurship, Humour, Marketing, Media, Networking, Presentation Skills, Presentations, Presentations Skills, Public Speaking, Public Speaking Tips, Rant, Speaking, Speaking Skills, Speech, Speeches, Uncategorized | Comments Off
Open Message to Entrepreneurs and Assorted Other Business Types: When someone asks you what you do, answer in 10 seconds and then shut up! Share and Enjoy:
By tsufit on Mar 19, 2011 in Communication, Communication Skills, Communications, Communications Skills, Marketing, Presentation Skills, Presentations, Presentations Skills, Public Speaking, Public Speaking Tips, Speaking Skills, Speech, Speeches, Uncategorized | 1 Comment
Just caught a few minutes of the movie version of Annie Proulx’s The Shipping News on TV. Business folk should play this game & learn to Say It Sexier. Billy: It’s finding the center of your story, the beating heart of it, that’s what makes a reporter. You have to start by making up some [...]
