I don’t watch The View. Some of us work during the day–writing silly little blog posts etc. But I was a little disappointed that I missed Obama, the first reigning (sitting?) American President in history to be interviewed on a TV talk show, disappointed until I saw this clip. Doesn’t look like I missed much. [...]

How often does it happen? A guy wins a Golden Globe for best actor in a movie and thanks his stand-in, a guy named Lloyd. The guy deserves the thank-you as much as all the pretty actors; Bridges said that Lloyd has been his stand-in in over 60 films. But how often does it happen?
Not [...]

Found great quote on speaking in Jay Conrad Levinson book:
“Be sincere. Be brief. Be seated.”
Franklin D. Roosevelt
32nd President of U.S.

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I have long been using Obama as an example of a guy who demonstrates the principles outlined in Step Into The Spotlight! back from when I first spotted him in a story about the 10 contenders for the democratic nomination. Obama knows what he’s doing in the arenas of personal branding, marketing, publicity, public speaking, [...]

This is not a political blog. But I got an interesting email from a respected colleague from the land down under. Speaking of a current conflict, under the subject line “Every Story Has Two Sides”, he says
As a sales & marketing professional, I always said the other side is doing a much better job at [...]

With the election results not yet fully in, I thought it’d be appropriate to post the 3rd segment in my three part series on The Casting of An American President.
It’s important to know how to talk good.
Need I say more?

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I’m a fan of David Meerman Scott. (And it’s not only because of his glowing endorsement of Step Into The Spotlight!) His book, The New Rules of Marketing & P.R., is a wake-up call to people like me and McCain and others who are woefully behind the times in the technology department.
I remember refusing to [...]

A hockey mom. A war hero. A devoted dad. And a–what?
All business is show business and politics is no exception. And you can’t step onto the stage without knowing what part you’re gonna play. In showbiz, it’s casting. In business, it’s positioning. The danger of not positioning yourself clearly enough is that [...]

Perhaps we should let Randy, Paula and Simon decide the outcome of the US presidential election.
Almost a year ago, I wrote an article called The Casting of an American President, all about how ALL business really is show business, especially politics. Little did I know at the time how Vegas the Hillary vs. Obama show [...]