Category: music
By tsufit on Mar 3, 2011 in Breaking News, Celebrity, Fans, Marketing, Media, music, P.R., Personal Branding, Publicity, Publicity Stunts, Social Media, Uncategorized, viral marketing | Comments Off
There’s a big pull quote on page 199 of my book, Step Into The Spotlight! where I say that “The media does not need to be informed every time you have a haircut.” Apparently I was wrong. Today’s top headline? Justin Bieber has a haircut! His hair clippings take the spotlight and not only earned [...]
By tsufit on Dec 18, 2010 in Cool Stuff, Creativity, music, Uncategorized, viral marketing | Comments Off
My Dad just sent me this video. I still have a big smile on my face minutes later… Share and Enjoy:
By tsufit on Dec 14, 2010 in Comedy, Cool Stuff, Creativity, Humor, Humour, Marketing, music, Presentation Skills, Presentations, Presentations Skills, Publicity, Publicity Stunts, Uncategorized, viral marketing | Comments Off
Yonge & Dundas in Toronto. Make sure you watch to the end! Thanks to author/director Reva Stern for the heads up. Share and Enjoy:
By tsufit on Oct 18, 2010 in Branding, Comedy, Contests, Cool Stuff, Fans, Humor, Humour, Marketing, Media, music, Personal Branding, Radio, Reality TV, Success, Uncategorized | Comments Off
You know you’ve succeeded in creating a personal brand when it is worthy of being parodied. Even those of you who are not American Idol fans must have noticed Adam Lambert’s skyrocketing success, despite the fact that some homogeneous white bread type and not he, was the winner of American Idol. Beyond his voice, Adam [...]
By tsufit on Sep 14, 2010 in Breaking News, Celebrity, Creativity, Marketing, Media, music, P.R., Personal Branding, Publicity, Publicity Stunts, TV, Uncategorized | Comments Off
Some people will do anything for attention! Lady Gaga upstaged 64 year old diva Cher (who toned it down in a black garter) by showing up to the VMA’s in a dress made of real meat! She even had a little meat clutch purse which she asked Cher to hold as she accepted her award. [...]
By tsufit on Jul 30, 2010 in Branding, Breaking News, Celebrity, Comedy, Humor, Humour, Media, music, Personal Branding, Positioning, Publicity, Reality TV, TV, Uncategorized | Comments Off
Just announced. Ellen Degeneres is leaving American Idol. This is the right move for her for countless reasons and there are lessons here for any entrepreneur. It’s not because she’s not in the music biz. It’s not because she didn’t like saying hurtful things to contestants or because of her heavy work schedule although I’m [...]
By tsufit on Jul 28, 2010 in Books, Branding, Celebrity, Entrepreneurship, Fans, Marketing, music, Personal Branding, Positioning, Social Media, Success, Uncategorized, viral marketing, Word of Mouth Marketing | Comments Off
So exciting to get unexpected lumpy mail. Today’s haul included 3 marketing books (one of the benefits of being a blogger–Thanks Todd And for dragging me to blogging…and thanks to Wiley & Entrepreneur Press). The one I opened first (while waiting outside the donut shop for my kid finishing her shift) was David Meerman Scott’s [...]
By tsufit on May 8, 2010 in Authenticiy, Branding, Celebrity, Media, music, Personal Branding, Success, Uncategorized | Comments Off
Entrepreneurs are always being told to stand out from the competition. But how? Casey James was brilliant in choosing a not very memorable John Lennon song and making it moving and dramatic. Here’s the studio version below. I loved the Beatles, but, in my opinion, John Lennon’s version below pales in comparison. Share and Enjoy:
By tsufit on Mar 3, 2010 in Celebrity, Coaching, Contests, Marketing, Media, music, Personal Branding, Uncategorized | Comments Off
Just spent a day coaching entrepreneurs to be original, be authentic, be confident and be stars. Then hung up the phone and tuned in to hear Simon and the gang say the same stuff to the contestants on American Idol. Haven’t seen much of that this season on American Idol so I dug up the [...]