Category: Media
By tsufit on Mar 18, 2010 in Blogging, Communication, Creativity, Entrepreneurship, Humor, Humour, Marketing, Media, Social Media, Storytelling, Traffic Creation, Uncategorized, internet marketing | Leave a comment
Can’t think of how to attract attention to your less than glamorous business? If a web person can do it, anyone can!
Internationally known as The Shopping Cart Queen, Christina is now teaching people to do their own websites. Hop on over to her site and scroll down to Website Creation Workshop to see the [...]
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By tsufit on Mar 5, 2010 in Book Giveaway, Books, Guest Bloggers, Marketing, Media, Publicity, Uncategorized | Leave a comment
Congrats to
1. Head Health Nutter (Stephanie)
2. Lisa Mininni
3. Paula Wynyard
who will each be getting the latest scoop on how to step into the spotlight online with David Meerman Scott’s new edition of The New Rules of Marketing & P.R.
We’ll be sending Paula’s out by kangaroo to the land down under, so be patient Paula.
Thanks to [...]
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By tsufit on Mar 3, 2010 in Celebrity, Coaching, Contests, Marketing, Media, Personal Branding, Uncategorized, music | Comments Off
Just spent a day coaching entrepreneurs to be original, be authentic, be confident and be stars. Then hung up the phone and tuned in to hear Simon and the gang say the same stuff to the contestants on American Idol. Haven’t seen much of that this season on American Idol so I dug up [...]
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By tsufit on Feb 26, 2010 in Book Giveaway, Business Book Giveaway, Contests, Guest Bloggers, Marketing, Media, Microblogging, Publicity, Social Media, Technology, Top Marketing Bloggers, Traffic Creation, Uncategorized | 28 Comments
One of the perks of having a business marketing & publicity blog is that I get great books sent to me to spread the word. And I love to share them with you!
I told you it was coming. Yes, it’s another Step Into The Spotlight! Business Book Giveaway.
We have 3 copies of David Meerman Scott’s [...]
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By tsufit on Feb 25, 2010 in Coaching, Comedy, Humor, Humour, Media, Uncategorized | 1 Comment
I have coached more than my fair share of coaches (does coaches have an “e”?) and I gotta say Andy, you nailed it!
If you’re a coach, bottom line– stop being so damn “coachy”!
Thanks to coach’s coach Christian Mickelsen for alerting the coaching community to this video.
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By tsufit on Feb 25, 2010 in Authenticiy, Branding, Coaching, Marketing, Media, Publicity, Publicity Stunts, Reality TV, TV, Uncategorized | Comments Off
Are you a parenting coach? Octomom, Nadya Suleman, mother of 14, appeared on The View yesterday, defending her sanity to Whoopi and Barbara Walters. What a great piggyback publicity opportunity if you’re a parenting coach, psychologist, psychiatrist or any related profession. I have a client who was one of 16 kids growing up (not a [...]
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By tsufit on Feb 9, 2010 in Authenticiy, Branding, Celebrity, Communication, Contests, Entrepreneurship, Marketing, Media, Personal Branding, Positioning, Publicity, Reality TV, TV, Uncategorized | Comments Off
Yup, it’s another season of American Idol. Ellen’s in. Simon’s on board for his last season (Miss you already Simon) and the lessons for entrepreneurs abound.
Just a singing contest. Hardly. Just like it’s not a “Who’s the best accountant?” contest when your prospects are looking for a new money man. It’s about personal branding. Standing [...]
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By tsufit on Feb 3, 2010 in Authenticiy, Blogging, Book Reviews, Books, Branding, Celebrity, Communication, Guest Bloggers, Marketing, Media, Microblogging, Networking, Personal Branding, Publicity, Social Media, Success, Top Marketing Bloggers, Traffic Creation, Uncategorized, Word of Mouth Marketing, book review, internet marketing | 1 Comment
It’s great to have David back with another guest post! The Second Edition of David Meerman Scott’s now classic book, The New Rules of Marketing and PR, a BusinessWeek bestseller published in 24 languages (WOW!) is released this month. (We’ll be giving away 3 copies of David’s book later this month so watch for that [...]
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By tsufit on Feb 1, 2010 in Advertising, Branding, Breaking News, Communication, Communications, Corporate Life, Customer Retention, Management, Media, Publicity, Uncategorized | Comments Off
There’s a saying: “Any publicity is good publicity”. “As long as they’re talking about you” people say. Ain’t Necessarily So.
Want publicity? Careful what you wish for.
Just ask Toyota. Tylenol. Audi. Nurse Susan Nelles. Maple Leaf Foods. Domino’s Pizza.
Every company should have a “sh-t hits the fan plan” ’cause if and when it [...]
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By tsufit on Jan 30, 2010 in Book Giveaway, Books, Celebrity, Marketing, Media, Personal Branding, Publicity, Uncategorized | 3 Comments
The results of our first book giveaway of the year are in.
But first, I gotta say, I was blown away, by the unbelievable response from so many wonderful talented people.
Even more rewarding was the fact that many people used this opportunity to connect with each other and I think there are going to be [...]
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