Category: Gurus
By tsufit on Jan 22, 2012 in Branding, Celebrity, Entrepreneurship, Fans, Gurus, Icons, Marketing, Media, Personal Branding, Success, Uncategorized | Leave a comment
I thought these were action photos of Steve Jobs until the very end when I noticed the ball joints at his wrist. Madam Tussaud meets GI Joe. The company that planned to release these figures changed it’s mind due, according the the Silicon Valley Mercury News, to pressure from the family & from Apple. “Though [...]
By tsufit on Jan 5, 2012 in Celebrity, Entrepreneurship, experts, Fans, Gurus, Marketing, music, Personal Branding, Positioning, Publicity Stunts, Uncategorized, Visibility | Leave a comment
It’s not only about being great at what you do. You gotta be positioned properly if you want to step into the spotlight as an expert or guru. Just being “out there” isn’t visibility. 5 years ago world class violinist Joshua Bell played his violin in the Washington, DC subway and was virtually ignored. Are [...]
By tsufit on Dec 21, 2011 in Authenticiy, Comedy, Cool Stuff, experts, Gurus, Humor, Humour, Inspiration, leadership, Uncategorized, viral marketing | Leave a comment
Many people are reluctant to step into the spotlight. Nowadays, it’s not always a choice. Better to control the circumstances and be seen as a leader, a guru, an expert. But if you are caught unaware, my wish for you in 2012 is that you always be caught dancing like this guy. Tsufit Share and [...]
By tsufit on Dec 18, 2011 in Guest Bloggers, Gurus, Marketing, Uncategorized | Leave a comment
We have a tradition at Step Into The Spotlight! of inviting guest bloggers to share their wisdom with you. I’m delighted to introduce you to Tad Hargrave of Marketing for Hippies who will be gracing this blog with his insights from time to time. Today’s post is about realizing what our market really wants. Take [...]
By tsufit on Dec 13, 2011 in Advertising, Gurus, Marketing | Leave a comment
The King of Madison Avenue speaks about direct response marketing & advertising. Thanks for the heads up Joe Polish Share and Enjoy:
By tsufit on Dec 10, 2011 in Branding, Communication, Communication Skills, Communications, Communications Skills, Entrepreneurship, experts, Fans, Fees, Gurus, Influence, leadership, Marketing, Media, Motivation, P.R., Personal Branding, Positioning, Presentation Skills, Presentations, Presentations Skills, Price, Pricing, Promotion, Publicity, Speaking Skills, Speech, Success, Uncategorized, Visibility | Leave a comment
Click above for free video training. [Will disappear soon!] P.S. Register HERE for free teleseminar on Tuesday Dec 13, 2011 at 8pm. Share and Enjoy:
By tsufit on Aug 26, 2011 in Celebrity, Gurus, Marketing, Networking, Public Speaking, Speaking, Uncategorized | Comments Off
There’s no doubt that speaking in public is one of the fastest ways to step into the spotlight as an expert or guru. But how do you get stage time when you’re just starting out? I started with 30 second infomercials at Chambers of Commerce and Boards of Trade and treating each of those as [...]
By tsufit on May 24, 2011 in Communication, Communication Skills, Communications, Communications Skills, Gurus, Sales, Speaking Skills, Speech, Speeches, Uncategorized | Comments Off
As you know, I’m devoted to guiding YOU to step into the spotlight and a big part of that is to introducing you to other gurus who can help accelerate your path. Recently I introduced you to Nancy Marmolejo. Lisa Sasevich is another one of those gurus. Those of you who have read Step Into [...]
By tsufit on May 19, 2011 in About the Author, Authors, Branding, Celebrity, experts, Gurus, Marketing, Positioning, Uncategorized | Comments Off
For entrepreneurs, it’s important to get known as a guru like these guys did.
