By tsufit on Dec 18, 2011 in Guest Bloggers, Gurus, Marketing, Uncategorized | Leave a comment
We have a tradition at Step Into The Spotlight! of inviting guest bloggers to share their wisdom with you. I’m delighted to introduce you to Tad Hargrave of Marketing for Hippies who will be gracing this blog with his insights from time to time. Today’s post is about realizing what our market really wants. Take [...]
By tsufit on Mar 28, 2011 in Book Giveaway, Branding, Business Book Giveaway, Entrepreneurship, Guest Bloggers, Marketing, Media, Personal Branding, Promotion, Uncategorized | Comments Off
So I promised to throw the names in a hat, but had to dig deep in my closet to find one. A toque was anticlimactic so I dug out the big black cowboy hat I bought years ago when I did a country music spoof song. My kids did the honors and these are the [...]
By tsufit on Feb 22, 2011 in Book Giveaway, Books, Business Book Giveaway, Guest Bloggers, Marketing, Networking, Personal Branding, Uncategorized | Comments Off
One of the perks of being an author is that you get to become friends with other authors in your industry. I’m been blessed to make friends with plenty o’ marketing types and Jeff Beals is one of the nicest guys in the biz. Make sure you check back here at www.spotlightblog.com in a few [...]
By tsufit on Mar 5, 2010 in Book Giveaway, Books, Guest Bloggers, Marketing, Media, Publicity, Uncategorized | Comments Off
Congrats to 1. Head Health Nutter (Stephanie) 2. Lisa Mininni 3. Paula Wynyard who will each be getting the latest scoop on how to step into the spotlight online with David Meerman Scott’s new edition of The New Rules of Marketing & P.R. We’ll be sending Paula’s out by kangaroo to the land down under, [...]
By tsufit on Feb 26, 2010 in Book Giveaway, Business Book Giveaway, Contests, Guest Bloggers, Marketing, Media, Microblogging, Publicity, Social Media, Technology, Top Marketing Bloggers, Traffic Creation, Uncategorized | 28 Comments
One of the perks of having a business marketing & publicity blog is that I get great books sent to me to spread the word. And I love to share them with you! I told you it was coming. Yes, it’s another Step Into The Spotlight! Business Book Giveaway. We have 3 copies of David [...]
By tsufit on Feb 3, 2010 in Authenticiy, Blogging, book review, Book Reviews, Books, Branding, Celebrity, Communication, Guest Bloggers, internet marketing, Marketing, Media, Microblogging, Networking, Personal Branding, Publicity, Social Media, Success, Top Marketing Bloggers, Traffic Creation, Uncategorized, Word of Mouth Marketing | 1 Comment
It’s great to have David back with another guest post! The Second Edition of David Meerman Scott’s now classic book, The New Rules of Marketing and PR, a BusinessWeek bestseller published in 24 languages (WOW!) is released this month. (We’ll be giving away 3 copies of David’s book later this month so watch for that [...]
By tsufit on May 9, 2009 in Book Giveaway, book review, Books, Guest Bloggers, Marketing, Top Marketing Bloggers, Uncategorized | 2 Comments
Have you ever sat down and put together a huge honkin’ marketing plan? One with made-up numbers to go with it? If you’re an author, a recording artist, a business owner looking for funding, you probably have. And yet, as Drew McLellan points out, much of what we actually do in marketing is actually random. [...]
