By tsufit on Mar 30, 2009 in book review, Book Reviews, Books, Cool Stuff, Creativity, Humor, Marketing, Publicity, Uncategorized | Leave a comment
I gotta say, page 14 was my favorite page. OK, 15 wasn’t too shabby either. Just ’cause it was so unexpected. Now I’ve gone and spoiled it, so please, don’t tell Andy, and do act surprised. Andy knew the bar was high on this book and I gotta say, he, what’s that cliche again?, surpassed [...]
By tsufit on Feb 15, 2009 in Advertising, Book Reviews, Books, Branding, Creativity, Entrepreneurship, Marketing, Public Speaking, Publicity, Technology, Top Marketing Bloggers, Uncategorized | Leave a comment
A Reality Check from Guy Kawasaki We’re celebrating 50 Top Marketing Bloggers this year at Step Into The Spotlight! and this Guy is certainly one of them. When my review copy of Reality Check arrived, I was surprised by how heavy it was. This from a man who says that the ideal length of an [...]
By tsufit on Oct 13, 2008 in book review, Book Reviews, Books, Branding, Cool Stuff, Creativity, Entrepreneurship, Marketing, Positioning, Success, Uncategorized | Leave a comment
So I’m at a Board of Trade event promoting my book when, from across a crowded room, I see a woman holding a copy of a book Beach Money. The cover has a guy with his feet up working (not so much…) at the beach. An hour later, I’m clutching my own copy. I devoured [...]
By tsufit on Sep 1, 2008 in About the Author, Book Reviews, Books, Technology, Uncategorized | Leave a comment
On page 83 of Step Into The Spotlight!, I admitted that I have 503 domain names. My friends were ready to send me to “Domain Names Anonymous”, but I stand my ground. They’re not making any more lakefront and they’re not making any more .coms. But in the past few months, I let a couple [...]