Category: Advertising

Can you guess which 24 year old salesman said THIS about humor and sales? »

Put your guess in the comments below.

What IS “Content Marketing”? »

My daughter is off this afternoon to a Content Marketing Conference with 4000 other folks from around the world so when I saw a cool infographic from Lilach Bullock, it got me thinking. What IS Content Marketing and how does it different from advertising? Advertising is where you tell the world how great your stuff […]

Do YOUR customers line up across the street to give you dough for your dough ? »

So, I’m wandering around New York City having fun with my daughter, Paloma, and I see a huge line up across the street. Line ups interest me. FOMO? Maybe. Line ups create buzz. So I asked someone, what’s the line up for? I’m thinking some celeb is performing or speaking (it’s the middle of the […]

What are the most interesting ways you’ve seen content presented? »

Just saw James Altucher’s List of Books Every Intern Should Read and thought the way he presented it was cool. What other cool ways have you seen content presented? Post link below. Tsufit Author, Step Into The Spotlight!

So, will the Jenner commercial ultimately HELP or HURT Pepsi? »

We’ve all seen it. Old news. Recently, saw an article with headline “Not everyone hated it”. So questions: 1) Did YOU hate it? 2) Will it hurt or help Pepsi. (After all, Oscar Wilde and all that. We’re talking about Pepsi.) Tsufit Author, Step Into The Spotlight! www.SpotlightSecrets.com

Would YOU Trust a Girl Scout? Reviewing the Review of the Girl Scout Cookies »

So, I was telling one of my favorite clients, (you’re all my favorites! LOL), the lovely Diane Koz, about Mike Rowe’s viral video about a Girl Scout reviewing Girl Scout Cookies as part of her sales pitch and we started laughing about how someone should review the reviewer. And that’s exactly what Diane did. She […]

Disney Stickers on a Dole Banana? Is nothing sacred? »

Is nothing sacred? Can a person not eat a piece of fruit any more, without being marketed to? Years ago, songwriter, Nancy White, lamented about the annoying task of having to deal with Stickers on Fruit in her album and song of the same name. We’re used to that by now. A grapefruit usually has […]

Step into the Spotlight Book

To hear the STORY BEHIND THE BOOK & get on the Tsufit's Mailing List, enter your info below:

Name

E-mail


    Put me on the List! » 

 

Get Adobe Flash player