Category: Advertising

Is This Guy’s Advertisement BRILLIANT or BOORISH? (Or both?) »

Before you can get a new client, you have to capture your prospect’s attention. Here’s what ONE guy did to attract attention to his new plumbing business. Apparently he not only attracted attention locally, it’s going viral. I read about this in the Huffington Post! Would YOU ever do anything like this to attract attention […]

Could YOU Make the Cover of GQ? This guy did! »

Could YOU make the cover of GQ? This guy did. He was looking for a marketing internship. And he got there by making the cover of GQ. No, he’s not a model and nobody put him on the cover. HE literally MADE the cover of GQ. He took 3 weeks and a photographer and created […]

Is this Mock TRUMP Advertisement in BAD TASTE or BRILLIANT? »

So, it was only a matter of time before companies started piggybacking on the media frenzy the Trump train has created. Air Canada did it with a series of spots about people wanting to move to Canada. And now a camera company 360 fly is mocking Trump while promoting it’s super duper little camera. So […]

Is This Realtor NUTS or Is She BRILLIANT? »

A Canadian realtor has created a “beer commercial” type advertisement for a 3 bedroom home in Courtice, ON. She’s been featured in The Huffington Post Canada & The Toronto Star and her video has over 11,000 views in just a week! Watch video here and then comment below! Is she a brilliant marketing MASTERMIND or […]

Is HUMOR Mightier Than the Sword? »

Is Humor mightier than the sword? Which of these 2 videos will have more impact with respect to people’s views on Donald Trump? A) Newest Advertisement using Trump’s Words About Women. B) SNL Skit Where Melania exposes Trump’s vulnerablities. If YOU were in charge of advocating this position would you: a) Use HUMOR to expose […]

Marketers, could YOU sell an UGLY FISH as Chilean Sea Bass? »

Marketers, could you turn an ugly fish into Bon Appetit’s Dish of the Year? I was watching a webinar from persuasion genius, Oren Klaff, author of Pitch Anything. This book should be read once a year. (Or once a week!) I can’t tell you how often I dare my peeps to adopt even a small […]

What do you think of the claim “You just PROVED bench advertising works”? »

How stupid is this bench ad? I always roll my eyes when I see signs on garbage bins and benches and bus stops that say: “You just proved advertising works!” Does me just seeing this sign really mean it “worked”? Was the intention of the guy coughing up the dollars to post the sign really […]

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