50 Shades of Piggyback Publicity
By tsufit on Nov 29, 2012 in Books, Cool Stuff, Entrepreneurship, Humor, Humour, Publicity, Publicity Stunts, Uncategorized, viral marketing, Visibility
I’m always recommending that entrepreneurs grab a bit of piggyback publicity. That’s where you get attention by highjacking someone else’s fame, not really hijacking, but more like being a stowaway, getting a free ride based on someone else’s popularity. Here’s a cute one. 50 Shades of Chicken. Thanks to my new buddy Cindy Ashton for the heads up.
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