By tsufit on Dec 30, 2009 in Breaking News, Celebrity, Publicity, Reality TV, TV, Uncategorized | Comments Off
American Idol Without Simon Cowell? Say it ain’t so! Just a rumor at this point, but if it’s true, bye bye Idol. You can’t take the meat out of a hamburger and then sell a white bread sandwich. Sorry Fox! Thanks to Ad Age for the head’s up. Share and Enjoy:
By tsufit on Dec 29, 2009 in Marketing, Media, Publicity, story, Storytelling, Success, Uncategorized | 1 Comment
Janet Vasil explains what I’ve been ranting about for years. You want to step into the spotlight in the new year? You can’t call the media every time you get a haircut! You gotta have a story! Share and Enjoy:
By tsufit on Dec 25, 2009 in Advertising, Communication, Communications, Cool Stuff, Creativity, Marketing, Personal Branding, Uncategorized | Comments Off
Here’s the real deal, Kelly Kinney, the one Glamour based it’s story on. According to the Glamour piece, she says she got a job interview and that she’s now a director of sales and marketing. See glamourized version in post below. Share and Enjoy:
By tsufit on Dec 24, 2009 in Advertising, Communication, Communications, Cool Stuff, Creativity, Innovation, Marketing, Media, Personal Branding, Publicity, Uncategorized | Comments Off
My daughter showed me this last night. Looking for a job in the new year? Wear your accomplishments on your chest. Cool way to stand out from the crowd. Good idea Kelly Kinney! Notice, however that they used a model to sport the T (which was “customized by Glamour“). Why didn’t they show us the [...]
By tsufit on Dec 21, 2009 in Advertising, Branding, Marketing, Positioning, Uncategorized | Comments Off
3 am and I’m thinking…. Why do we wait longer for dishwasher repairmen than doctors? I’m awake now, it’s 8:38 am and I’ve got 3 hours and 22 minutes to go in my “window” from 8 am to 12 noon. That’s when the dishwasher repair company says its repair person– no sense being politically correct, [...]
By tsufit on Dec 20, 2009 in Books, Communication, Entrepreneurship, Marketing, Radio, Social Media, Uncategorized | Comments Off
Had fun on Voice America’s Kitchen Table Entrepreneur with host Jackie Rogers. Share and Enjoy:
By tsufit on Dec 16, 2009 in internet marketing, Marketing, Traffic Creation, Uncategorized | 1 Comment
So I’m at Go-Daddy, frustrated ’cause the 3 domain names I wanted for my new product are all taken, so I say to myself, I wonder if there is ANY word at all that isn’t taken! And with billions of people in the world vying to own the English language, one year at a time, [...]
By tsufit on Dec 15, 2009 in Advertising, Communication, Communications, Cool Stuff, Creativity, Entrepreneurship, Marketing, Publicity, Publicity Stunts, Uncategorized, Word of Mouth Marketing | Comments Off
Need a New BBQ? You Don’t Have to Spend A Lot of Money on Marketing or Advertising to Have Impact! Share and Enjoy:
By tsufit on Dec 11, 2009 in Branding, Marketing, Public Speaking, Uncategorized | Comments Off
It’s amazing what you can find online when you’re just roaming around. A client asked me to check out something on the Women’s Post website and I just happened to find a video of a recent panel I was on with Brett Wilson from Dragon’s Den and Catharine Fennell of Market Yourself Smarter. Share and [...]
By tsufit on Dec 10, 2009 in Advertising, Behavioral Economics, Behavioural Economics, Branding, Marketing, Positioning, Success, Uncategorized, Why We Buy | Comments Off
So, I’m freezing. It’s cold up here in igloo country in December. So I decide on a spot of tea, boil the water and pull out my cache of “too good to let the kids use to stain paper for history projects” tea. Instantly I know which one I’m going to choose. I’ve had a [...]
