Archive for August, 2009

Tony Robbins, John Reese & Frank Kern– I Thought It Was Just Me! »

When I lived in Illinois, years ago, I played Liesl in a production of the Sound of Music. I remember the director, a real life nun, yelling at me, “Tsufit, you look like a piece of limp spaghetti up there!”. That was the very first (and last) time I’ve been compared to pasta. On the [...]

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IKEA’s Thinking INSIDE the Box. Brilliant! »

How cool is this? OK, so it happened over a year ago, but I just saw this. IKEA furnished the inside of subway cars to promote an opening in Japan in 2008. Just another example of how IKEA is light years ahead of the rest of us in marketing and promotion. Thanks to Matthew Blackett [...]

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