Archive for May, 2008

Survival of the Spotlightworthy! »

Ever wonder why we’ve heard of Darwin…
Is it because he was the best at what he did or was it because he understood how to step into the spotlight?
Recently read a fascinating fact based fictional account of Darwin’s Voyage of the Beagle and the controversy surrounding his writings, (yeah, you guessed it, one of my [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Netvouz
  • Fark
  • Furl
  • NewsVine
  • Reddit
  • StumbleUpon
  • Technorati
  • Netscape

Brewing a Brand »

Jews making beer? It could happen. Check out Schmaltz.com’s He’Brew. They call it “the chosen beer”.
No stranger than would-be musician Billy Bob Thornton’s new band (British invasion meets Buck Owens) or his new coffee, not his exactly. Billie Bob Coffee (as Wired calls it), is actually part of [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Netvouz
  • Fark
  • Furl
  • NewsVine
  • Reddit
  • StumbleUpon
  • Technorati
  • Netscape

Step into the Spotlight with a — Solar Powered Bra? »

Just don’t get caught in the rain!
How nuts is this? Some companies will do anything to get attention.
Not to be caught snoozing after last years’ dramatic WonderBra Multi-Plunge Bra launch in the streets of London (Page 230 Step into the Spotlight! ) Triumph is looking to turn up the heat with a [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Netvouz
  • Fark
  • Furl
  • NewsVine
  • Reddit
  • StumbleUpon
  • Technorati
  • Netscape

The Branding of Cities »

Never really gave it much thought till I read Michele Miller’s post on the branding of Philadelphia to make it friendlier to women. And then I saw Neil Perkin’s “Life With No Ads” post which included the picture above and some other great Gregor Graf photos. We think about branding in relation to products and [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Netvouz
  • Fark
  • Furl
  • NewsVine
  • Reddit
  • StumbleUpon
  • Technorati
  • Netscape

Buzzword Bingo »

Once again, I wish I could pull my book from the bookstore shelves and scribble something in the margins. On page 97, I list 18 words and phrases which you should never use in business. But I never heard of Buzzword Bingo, a favorite pastime in boardrooms boredrooms across America. It’s been around for over [...]

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • Netvouz
  • Fark
  • Furl
  • NewsVine
  • Reddit
  • StumbleUpon
  • Technorati
  • Netscape
Step into the Spotlight Book

To hear the STORY BEHIND THE BOOK & get on the Tsufit's Mailing List, enter your info below:

Name

E-mail


    Put me on the List! » 

 

Get Adobe Flash playerPlugin by wpburn.com wordpress themes