Did you catch The Celebrity Apprentice finale? Model, Carol Alt, protested getting fired in the last episode to make way for country golden boy, Trace Adkins, to take on the less golden Piers Morgan. Trump gave absolutely no reason for firing the the competant and capable Alt except that he wanted to see “good vs [...]

Arnold Schwarzenegger, Sylvester Stallone and Vin Diesel have all established themselves in Hollywood as muscle bound tough guy action heroes. (With names like Arnold, Sylvester and Vin, I guess it was either learn to be a tough guy or end up being an accountant!) Every marketer knows it’s crucial to make strong choices in branding [...]

Perhaps we should let Randy, Paula and Simon decide the outcome of the US presidential election.
Almost a year ago, I wrote an article called The Casting of an American President, all about how ALL business really is show business, especially politics. Little did I know at the time how Vegas the Hillary vs. Obama show [...]

The guy’s a master, what can I say. Godin’s taking the “let’s give ‘em something to talk about” factor to new heights. Thanks to Adam Singer
for the heads up on this one.

Share and Enjoy:
These icons link to social bookmarking sites where readers can share and discover new web pages.

The New Face of Luis Vuitton
He’s 64, wrinkly and, according to U.K. brand consultant Rita Clifton, “not a sleaze bag”, which apparently makes Rolling Stones guitarist, Keith Richards a perfect poster boy for Luis Vuitton luxury luggage. I guess they’re going for the “I’m-not-young-anymore,-but-at-least-I-don’t-look-as-bad-as-him-and-I-do-have-money-to-burn” market.
Thanks to Jordan McAuley at Celebrity Leverage, and Sara Gay [...]

I read an interesting post the other day from Diane K Danielson who writes the Top Shelf column for entrepreneur.com. Comparing the points of view of best selling authors, Tim Ferris and Seth Godin, Danielson reports “Ferriss advises you to read only items and sections of items that are relevant to your work. Seth, on [...]