I’ve been on a book diet for the past year. I’ve had a few slip ups (OK more than a few), but basically I’ve managed to keep my voracious appetite for business books in check by snacking on bunch of other genres while I was finishing up my book. The problem is that any time [...]

I’m always intrigued by how the little guys, everyday Joes, find ways to get mega publicity so if you hear of anything, send me the scoop!
Here’s a cool one:
You know how radio stations are always giving away free CDs or concert tickets or a lifetime supply of fruit rollups? I remember my first time winning [...]

If you saw the last episode of Celebrity Apprentice, you know that top wedding gown designer, Vera Wang, is designing mattresses for Serta. What’s to design? It’s a mattress. You cover it up and only see it for a few seconds on laundry day. In a seductive trend that probably started [...]

It’s slippery up here in igloo country. Saw a car swerve towards the sidewalk this morning just a few metres (that’s feet only longer) in front of me. Too bad the guy didn’t have Bridgestone Tires. According to a superbowl spot that aired last night, (no, I wasn’t watching– thanks to 3 Minute Ad Age [...]