“This is the Gold Rush of Our Generation”

     So says Gary Vaynerchuk. Who?? He’s this video blogger, who apparently has become a kazillionaire (I’m exaggerating–it’s only a measly 50 million…) doing what he loves.  Vaynerchuk has been featured on Conan O’Brien, Ellen, Nightline and in Time Magazine and on the front page of the Wall St. Journal all ’cause he sits around for 20 minutes a day slugging back a few sharing what he knows about wine on his own internet TV show, WineLibraryTV.com.  I’m still green and find every day in the blogosphere exciting, but here’s a guy who’s done his time and still says he’d rather be featured on the front page of digg than on the front page of the New York Times!  

Check out his provocative interview with one of the best marketing brains on the planet, Rich Schefren, author of The Attention Age Doctrine .  “I love this time” says Vaynerchuk. “ The cream rises to the top.”  The guy’s been offered over 30 TV opportunities but he’s still singing the praises of the blogosphere. How cool is that?